Armstrong & Son
The Armstrong & Son rebranding was a personal project set as apart of a design days challenge. The goal was to take a local business, study their current brand and create a new proposal from concept to completion within a day. It was vital to spend the time to get to know the store, learn it's identity and bring that to the forefront as much as possible. Please note, this is a personal project, I have no direct involvement of Armstrong & Son's brand.